Privacy Policy

1. Introduction

Welcome to Betteluxe. We value your trust and are dedicated to safeguarding your personal information. Our approach to privacy complies with applicable laws, including the New Zealand Privacy Act and the General Data Protection Regulation (GDPR).

2. Information We Collect

• Contact details (such as name and email address)
• Data submitted through sign-up forms (including GCLID values for Enhanced Conversions)
• Technical information (IP address, browser type, device characteristics)
• Cookies and tracking identifiers (managed via Cookiebot and Consent Mode)
• Gameplay preferences and interaction history

3. How We Use Your Information

• Operating and maintaining the Betteluxe social casino platform
• Age and eligibility verification (18+ only)
• Measuring marketing effectiveness via Google Ads (offline and Enhanced Conversions)
• Personalizing and enhancing the user experience
• Meeting legal requirements and ensuring platform security

4. Legal Basis for Processing

We rely on user consent, legitimate interest, and legal obligations as the basis for processing. This includes service improvement, compliance, and marketing performance optimization.

5. Data Sharing

Your personal data may be shared only with:

• Trusted service providers (hosting, analytics, technical support)
• Regulatory bodies, when required by law
• Advertisers, but only in anonymized form (never personal details)

We do not sell or rent personal information to third parties.

6. International Data Transfers

Certain services may operate from the UK or other jurisdictions. When transferring data internationally, we apply adequate safeguards to protect your information.

7. Data Retention

Your data is stored only as long as necessary for the purposes described in this policy. Once no longer required, data will be securely deleted or anonymized.

8. Your Rights

• Access, correct, or request deletion of your data
• Object to specific processing activities
• Restrict how your data is processed
• Withdraw previously given consent
• File a complaint with a supervisory authority

To exercise these rights, please contact us at [email protected].

9. Cookies and Consent

Betteluxe uses Cookiebot to manage cookies and Google Consent Mode to ensure your choices are respected. More details are available in our Cookie Policy.

10. External Support

• Gamblers Anonymous
• National Council on Problem Gambling
• Computer Gaming Addicts Anonymous

11. Contact Us

For any inquiries about this Privacy Policy or to request data deletion, reach out at [email protected].

12. Updates

We may update this Privacy Policy from time to time. Please check this page regularly for the latest version.
Last updated: 2025-04-10